Nowadays we have too may choices

Today’s people have many different alternatives for all their necessaties. These can be for consumer products like electronics, foods, clothes or cultural things like books, theatres, music or any other thing. People have very limited product diversities especially before the industrial revolution compared to today, technology has a significant effect on the variety. People who lived in old times were not as luckiest as us, if they wanted to buy some food for cooking they just had one or two alternatives, there were not many different brands. No need to go very past, when we look at the yeas 1970’s or 1980’s we can easily reach the information that there were so limitited alternatives in markets. For example I can remember that there were only 3 or maximum 5 different brands for oils and also the prices were such closer to each other. Peope were using the same brands with each other even if they are rich or poor. After the technological improvements, today we have unlimited alternatives for anything. We can reach supermarkets all around the cities, not only big ones, and in these markets there ara thousands of different brands. Even for botteled waters, probably we can find minumum 10 different brands, and tens of different alternatives for each brand. This is a very important advantage for the consumers because these variety brings competetive prices. You can easily find cheap products or high quality and executive ones in minutes. In conclusion, it is a fact that today we have unlimited alternatives for anything we want compared to the past. If we give enough effort for finding the best match for our necessaty, this will be a big luck for us.