TWO RESTAURANTS THAT SERVE THE SAME TYPE OF FOOD

There are two places which we must come to taste at least once in our life, if we are a genuine faithful of fast food. The first place I mention is McDonald’s, which is one of the oldest established fast food restaurant chains in the world and holds a dominant position in the fast food industry. The last is Burger King, which is also one of the extremely famous fast food brands and is a archenemy of McDonal’s. During the past decades, the battle for the brands of these two restaurants seems to have no end. It is seemed that they have many similar characteristics, however; they have also many considerably different characteristics. (both of them are very different from each other. ) One similarity between Mc Donal’s and Burger King have good services. We can see playground or play area for kids. Many diners have small children, so they cannot eat appetizing meals while taking care of their children. To solve this problem, McDonal’s Burger King and have built play areas for children and rent some professional caregivers to look after kids. Also, Buger King deploy business strategy the same as McDonal’s. In order to increase sales and improve service quality, these two restaurants have home delivery service. That's why their sales are constantly increasing much more than that of fast food restaurant chains. Moreover, Hamburger is the most signature dish for both of them. It has been associated with them sinces their inception, so when we recall the names of the two restaurants, we are immediately linked to the hamburger. It is believed that because they have something in common, many people often confuse the two restaurants. Despites their similarity, two restaurants are differents from each other. Mc is different from BK regarding how to serve. At McDonal’s, they focuses on service quality rather than speed. An staff only needs one client at the time one order. Only after the first customer has been serviced, they go to the next customer. The service speed of BK faster than Mc. Unlike McDonal’s, ôrrders are made in one place and food is served in another. They coordinate with each other in the production and transport of food to customers as a assembly line. Another difference is the size of hamburgers. **Burger King wins with its burger being almost 20% larger than McDonalds. Following the estimate of food review, hamburger of Mc is not so heavy as BK, too. The most notable difference between these two restaurants is the taste of hamburger. Due to longstading survice, ** Mc's hamburger has a unmatchable flavor, so no restaurants including BK can hardly imitate this taste. However, the **meat are often quite dry because they're pre-prepared and placed in the oven to keep them hot. At BK, Although they don't have the recipe to make the taste as good as Mc's, they always focus on improving the taste of their food and their meat is always hot and tender. It is these differences that create a distinct identity for each restaurant. ** In conclusion, Mc and Bk is two fast food restaurant chains which extremely well-known and high quality. They all have the best service, smart business strategies, and both make the best hamburgers in the world. However, what makes each restaurant unique is the serving, size and taste of the hamburger. Although MCdonals is still ahead of the competition in the fast food operator chain, people have begun to appreciate Burger King more and more.