WHY DO PEOPLE PREFER FOREIGN GOODS?

Can you say how many foreign-made products are there in your house? There could be some Cadbury bars of chocolate, a Swiss watch or cosmetics from European. These days, commodity exchange with other countries is growing, and customers naturally have many choices to choose the origin of wanted goods. However, more customers are drawn to imported goods than to domestic ones when they are sold on the domestic market. Customers are purchasing more international assets due to their great quality, appealing designs, and foreign-favourite mindset. People have an understanding of foreign products as highly qualified products. International brands, such as Samsung, Panasonic, Chanel, Nike and Lotte, gain big consumption and keep consumer comfort by introducing higher-end products every season. According to customer demands, brands are reliable to provide top-notch products equalised to the money they spent. Not only do intercontinental merchandises have valuable qualities, but also have useful multi-functions as well. Besides, the span of international quality is more durable than other commodities. Consumers can freely use the goods, however, if obstacles appear, there is a warranty service for a period after being bought. For this reason, as compared to local items, an international product would cost a little more but considering quality it would be worth spending the money on. Evidence supports a hypothesis that well-designed products are bought in a higher amount than simple unattractive designs, which are mostly put on local goods. Since the superior goods, to be reciprocal with it is the equal exterior from packaging to the skin colour. It doesn't have to be an abstract pattern. When looking at an import, it is easily pointed out that all the details are put into consideration to make it look good, from the colour, and text font to technical ways to use, which come along with the brand’s reputation, become a luxurious appearance. Multinational products are also frequently chosen by many as gifts for all occasions. The high-end gift will then undoubtedly be more appreciated due to its packing. Because of this simple requirement, the series emphasises the rapid consumption of imported goods from a visual view. Another reason for the prone of buying exotic goods is the foreign-favoured attitude. The group of middle class is gradually growing and spreading globally. The attitude of maintaining social standing is therefore essential to showcase high living standards. People nowadays are status conscious and feel pride in wearing international items. For example, at a party, if a high-class level person wore a local brand that is not as famous as an international one he would be considered outdated. To some, their purchasing pattern depicts their social status, especially the young ones who consider current trends while buying a product. Through smart appliances, consumers are becoming increasingly aware of the trends. In addition, countries, especially developing countries, are familiar with the lifestyles of advanced countries. Youngsters are mainly influenced by movies and pop stars. Moreover, because of some historical stories behind, Western dining habits are widespread. Thus, consumers have been surrounded by hundred of kinds of global products, which local products hardly defeat. Owing to the expressive high quality and design style, certain customers' attitudes toward foreign-made products, those reasons have been making the number of overseas goods appear no signs of falling whereas it is expected to increase according to the needs and average income of the merchandise importing country. It is clear that the consumption rate of these goods is a vital part of most nations' economies, however, the authorities need to have appropriate policies to adjust the domestic commodity market to have more positive growth.