COVER LETER FROM STUDENT TO COLLEGE FOR MASTER PROGRAM

To whom it may concern, Thank you for the opportunity to apply for the Masters degree in Marketing at HULT University. I was very pleased to learn from www. topunivercities. com that you are among the top universities in Marketing in the UK. I first became interested in applying for Master’s Degree in the UK as a result of my traveling experience. After reading several articles about the United Kingdom’s great quality of education and its cultural diversification I decided that Britain is where I want to be. I traveled to London for tourism, people were very friendly, excited to chat with my friends and I about their life in the UK and how proud they are of their belonging. Since then I’ve been particularly impressed by Hult’s ability to provide the NECHE accreditation where students gain richer experience to reach the top by its intensive program. As my attached résumé indicates, I can bring to HULT University over 3 years of marketing experience and skills, most of which I gained while a full- time student. This experience, along with academic work in marketing and related fields, has helped me develop my communication and negotiation skills. While working in “ABC” company during my internship program I have learned different tips about how to succeed as a marketer in a Customer Service representative office. First I have understood the company’s mission in order to deliver the service provided. Second, I learnt who are the company’s target customers by using Primary and secondary Data and knew the company’s direct/Indirect competitors to reach differentiation. Third, set goals that are attainable and reach them; at this point motivation and prestige will expose, and last stay Well-Read to create innovative ideas that will resonate with potential customers. Furthermore, studying consumer’s behavior plays a huge part of my personality, it is one of marketing’s major elements that helps analyzing different activities associated with purchase. Throughout my internship experience I have discovered my own definition of marketing; it is a way of matching services and goods with the needs and wants of the consumers based on brand’s performance, imagery, judgment and feelings to attain resonance, coordinating with the four major Ps: Product, price, place, promotion for a successful business. “What do you see yourself in 5 years” is one of my favorite questions because I always look forward to invest in myself year per year. As a flexible person who works hard and who pays attention to details, can handle stress and also able to pick up new skills and ideas therefore I am very enthusiastic about this opportunity and the changes that I know will pave the way for my success. I am ready to take on the responsibility of this degree immediately and have the enthusiasm and determination to ensure that I make a success of it. I am looking forward to hearing from you whether I will be accepted or not and would appreciate this opportunity to show you how I can use my experience and my ambition to exceed your institution ‘s reputation. Thank you for your time and consideration Sincerely, Michella Dib